top of page

FIFA+

FIFA+ is an ultimate destination to stream all things football and beyond. More than just live matches, the platform offers original movies, gripping documentaries and entertainment that even non-football fans will love. When FIFA+ needed fresh, dynamic content artwork, I stepped in to create visuals that elevate the platform alongside branding its sub-brands like the Creator Network.

Service

Content, Branding & Digital Design

Client

FIFA

Year

2022

FIFA+_Top_Banner_BGv2.jpg

The goal was to create cohesive content artwork for thumbnails and episodes, featuring both key protagonists and emerging new talent. 

The content artwork should capture the show's tone while appealing to its audience and sit in various formats and devices. 

OOH Design

Alongside the content artwork, we also created promotional artwork for OOH and international FIFA offices which included some brand experimentation.

FIFA+_Captains_Outdoor_Poster_A3_Insitu.jpg
FIFA+_Dani_48SH_Insitu.jpg
FIFA+_Discovering_96SH_Insitu.jpg
Creator_Network_Cropped_Mark02_Black.png
FIFAPLS_CN_TheLisbonDerby_Portrait_01.png
FIFAPLS_CN_G_AfricanWomensCLF_Portrait_01.png
FIFAPLS_CN_TheRiseofAmericanSupportersCulture_Portrait_NEW-17220.png

Creator Network

A sub-brand within the FIFA+ platform that gives young creators the opportunity to step into the limelight, create their own content, and share their love for football.

The Hub - Creator Network - Black 01-179
FIFAPLS_CreatorNetwork_Feb2022_WIP3.001.jpeg
FIFAPLS_CN_G_GraphicBranded_Banner_06C-17142.png
CN_Homepage_on_Macbook_Insitu.jpg

Credits

Creative Director: Claire McDonald
Content & Brand Designer: Veronica Law (me)
UI Designer: Francesca Mazzucchi

Content Artworker: Ranjit Sehambi

Content Artworker: John Hurley
Producer: Siobhan Reynolds
Producer: Beatriz Lopez

FIFA+_Bottom_Footer.jpg

All Projects

bottom of page